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Turnkey Surveys
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Computer Touch Screen Interviews
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Respondents enter their answers directly into a computer by touching
their selected response on the monitor screen.
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The Advantages:
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- Elimination of data entry and editing..
- More accurate answers to sensitive questions. Respondents and
employees are more likely to reveal sensitive information to an
anonymous computer. They are also more willing to give honest
answers to an interactive touch screen computer than to the
Internet, a person, a telephone or a paper questionnaire.
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Greater Response!
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Respondents are more
likely to reveal sensitive
information to an
anonymous computer.
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Save up to 50%!
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Cutting edge software
enables a 30 to 50%
savings over
conventional research
methods.
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- Elimination of interviewer bias. Interviewers ask questions differently
leading to biased results. Touch Screen computers ask the
questions uniformly.
- Ensure that skip patterns are accurately followed. Touch Screens
ensure participants are only asked questions based on previous
answers.
- Response rates are higher. Computer touch screen interviewing is
non-threatening and anonymous. Even difficult to interview people
will respond when they would not have completed any other
methodology. If the interviewees are actively invited to participate
the response rate can be significantly higher.
- Results are available in real time. Results can be monitored during
the survey, printed quickly, shared by modem or integrated with next
generation technology.
- Cross tabulation of responses and color graphics are built into the
software. Turnkey Surveys can cross tabulate the responses and
customize the screens with your graphics.
- Cost Savings. Cutting edge software enables a 30 to 50% savings
over conventional research methods. Contact us for a quote today.
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Real Time Results!
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Results can be
monitored during the
survey, quickly printed,
shared by modem or
integrated with other
technology.
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Copyright © 2007 Turnkey Surveys
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